Log inStart free

Tell a buyer’s agent their offer wasn’t accepted

A gracious no that keeps the door open for a backup. Fill in your details and copy the email or the text.

Nothing you type is saved or sent anywhere unless you download the templates.

Email subject
Update on your offer for [property address]
Email
Hi, Thank you for your buyer’s offer on [property address], and for the time you both put into it. The seller has accepted another offer. The seller has authorized me to share this update, and every buyer’s agent is receiving the same message. If your buyer would like to be considered as a backup, please let me know. Deals do fall through, and I’d be glad to keep your buyer’s offer on file. Thank you again. I hope we get to work together on the next one. [Your name] [Brokerage]
Text message (207 characters)
Hi, thank you for your offer on [property address]. The seller accepted another offer. If your buyer wants to be a backup, let me know. The seller authorized this update and every agent gets it. -[your name]
Download all 10 templates, filled in with your details (.zip)
Where should we send it?
Your PDF downloads right away. PDFs from the free tools say "Made with BindingOffers".

In a multiple-offer situation, the fastest way to lose trust is to tell one buyer’s agent something the others didn’t hear. These templates keep every message equal: each one that mentions other offers says the seller authorized the disclosure and that every buyer’s agent is getting the same information. What you may share depends on your seller’s consent and your state, so check the disclosure rules for your state first.

All templates

1. Acknowledge the first offer2. Notify every buyer and request highest and best3. Remind agents 24 hours before the deadline4. Announce a new offer deadline5. Tell the buyer’s agent their offer was accepted6. Tell a buyer’s agent their offer wasn’t accepted7. Ask a buyer to hold a backup position8. Ask the seller what you may share about offers9. Explain how the seller will treat an escalation clause10. Thank every buyer’s agent after closing

How this works

Pick a template, fill in your details, and the email and text versions update as you type. Blank fields show as [placeholders] so nothing goes out half-filled.

Templates that mention other offers always include a line saying the seller authorized the disclosure and that every buyer’s agent is getting the same information. If you choose a state, the disclosure options follow its rules: in Wisconsin, for example, you can share only that offers exist and how many, and in North Carolina you’ll be reminded to get the offering buyer’s permission before sharing a price.

Questions

How do you tell a buyer their offer was not accepted?

Promptly, in writing, and courteously: thank them, say the seller accepted another offer, and ask whether they’d like to be a backup. Send the same message to every agent whose offer wasn’t chosen, on the same day.

Can I edit the templates?

Yes. Fill in the form, copy the text, and change anything you like before sending. Keep the line saying the seller authorized the disclosure in any message that mentions other offers.

Why is there a text-message version?

Many buyer’s agents read texts first. The text version gives the same information in two text messages or fewer, with plain characters so it isn’t split into extra messages.

Running multiple offers? Run your first offer round free.Run your first round free